The KRUK brand is recognized by almost 60 per cent of Poles, shows a debt collection brand research conducted by survey centre Pentor. KRUK is undoubtedly the most recognized brand in the Polish receivables management sector.
KRUK International, top company on the receivables management market in Romania, continued its development trend in 2011 and reported a significant increase in the number and value of debts accepted for collection.
moreIt is an event which reminds about returning even the smallest borrowed amount to family and friends. It is also a good occassion to solve the problem of all other debts. It encourages to contact a creditor and discuss the subject of debt repayment.
moreThe TV campaign will be reinforced by a cycle of press articles in women’s magazines and in tabloids and, what is a complete novelty, by product/idea placement in one of Poland’s most popular TV series.
moreCompanies in Poland and Romania recorded a significant increase in the value of debts accepted for collection. In comparison to the first half of last year, the value went up by as much as 51%, from PLN 3bn to PLN 4.5bn.
moreAfter the first half of 2011 there were close to 750 thousand records in the ERIF Register of Debtors (KRUK Group). The above means that over the span of three months the number of debts reported went up by more than 30%.
moreKRUK debtors have received a DVD called “Get to Know Us”. Nobody has used such a method before to persuade debtors that it is a good idea to reach an agreement with the creditor and to start paying the debt in instalments.
moreKRUK has won the Ventura prize for the Most Dynamic Company 2010. Awarded annually by Enterprise Investors to their best portfolio companies, the statuette has been received by the Wrocław-based company already for the fourth time.
moreVerified by an independent auditor, the report says that at the end of Q1 2011 the ERIF Register of Debtors (KRUK Group) had a database including close to 600,000 records, with the value of debts recorded there in excess of PLN 2.5 billion.
moreOn Tuesday (10 May 2011) the shares of KRUK SA, Poland’s largest receivables management company made their debut on the main market of the WSE. The debut was very successful, as on the first day KRUK’s shareholders earned 5% .
moreKRUK’s Management Board and the selling shareholder have set the price for offer shares at PLN 39.7 per each share of the new issue/ each sale share. The final number of offer shares has been set at 9.3 million.
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